Ballot Measures

The Wayne Johnson Agency is one of the nation’s premier Ballot Measure consulting firms, experienced in every phase of initiative management, from drafting and pre-testing language, to vulnerability analysis, qualification and the successful execution of a winning campaign.

Today, The Wayne Johnson Agency can not only manage your initiative or referendum campaign, we can provide vital component services in an increasingly specialized industry, ranging from media creation and placement to polling, grass roots organization, direct mail, coalition-building and earned media development.

• Pre-qualification research
• Initiative qualification
• Campaign Management
• Earned Media Relations
• Coalition Management
• Grassroots Organization
• Paid Media Production
• Paid Media Placement

Our initiative experience is broad and deep, spanning a quarter century and dozens of statewide campaigns throughout the Western United States.

The Wayne Johnson Agency's most recent ballot measure victories include No on Proposition 19, No on Proposition 5, Yes on Proposition 11 (Redistricting Reform) and No on Proposition 93.